Portfolio

Social Justice

All Web Design, Marketing, Social Media Strategy, Content Writing, and Copyediting

 

  • I am proud to be contributing to the efforts to bring justice to Leroy Evans, wrongfully imprisoned for nearly forty years for a murder he did not commit.
  • I am responsible for all design, writing, and marketing strategy across all digital platforms.

Art, Design, & Fashion

Blog Content & Copywriting

  • Developing well-researched, art-historical blog posts for email and marketing use.
  • Goal: to educate and deeply engage the Graymoor Lane customer.

 

 

Copyediting

  • Copyediting and proofreading catalogs, starting with the Fall 2018 catalog and ongoing

Website Content Writing

  • Crafting the perfect content to express Britt’s vision and background.


Web Content and Copywriting

  • Worked with Ying to craft engaging web pages for her new fashion product launch
  • Retail product descriptions; social media and public marketplace bios and content

Product descriptions, Copyediting, Blog content & copyediting

  • Captured the voice and excitement of Xtal for a range of copy and content
  • Worked on product descriptions for 2016 season launches
  • Collaborated to translate her adventures into blog content for travel and fashion

Marketing & Press Releases

  • Crafted press material to announce a new 2018 product line and new wholesale partnership

Marketing & Press Materials, Brand development

  • Created brand title and promotional materials to inaugurate a new design industry award, the Inmod Design Excellence and Achievement Award
  • Press release for 2017 new furniture collection release

Fitness & Wellness

Web Content, Brand strategy & consultation, Copyediting & Proofreading

 

  • Copyediting, Content writing, and small business brand coaching and development
  • I worked closely with Naoko to turn her strong, exciting vision into meaningful web pages

Web copy and content, Blog content

  • Collaboration with the fabulous web designers at Doorbell Digital
  • Developed a fun and casual voice for Baxter Sports Sports Camps, Sports Psychology, and Parent Resources pages
  • Ongoing well-researched, SEO-friendly blog content for their audience of engaged sports parents

Blog copywriting, Ghostwriting

  • Collaboration with the fabulous web designers at Doorbell Digital
  • Contributing well-researched, SEO-friendly blog content on health and fitness choices, specifically diet and wellness trends, for their audience of committed athletes

Travel & Culture

Webpage copy and content writing, Copyediting

  • Developed all content and copywriting for this unique, new travel business
  • Copyediting and website development advice
  • Worked on developing web content strategy to reach multiple audiences and create appropriate copy for each

Blog Copywriting, editing, & Ghostwriting

  • Contributing blog content on travel destinations, methods, food, and culture for Jenna’s audience of food-loving travelers

Retail

Webpage copy and content writing, Copyediting

  • Developed new content and copy for site migration from marketplace platform (Etsy) to personal small business site
  • Partnered to translate maker’s unique products and designer’s plan into new web pages and content
  • Retail product descriptions; social media and public marketplace bios and content

Marketing & Press Releases

  • Crafted email campaign blasts for new 2018 products, deadlines, and general back-to-school information

Real Estate

Copyediting & Proofreading

  • Worked to perfect site for corporate clients

Marketing & Press Releases

  • Marketing & Press Release documents for regional sale and package launches